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Personal Care Routines Get More Specific

Canadean lists 10 trends shaping CPG sector for 2016.

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By: Christine Esposito

Editor-in-Chief

Canadean says health, wellness, technology, convenience and indulgence are all projected to be key innovation platforms this year in fast moving goods. For personal care specifically, the consumer intelligence firm released two major trends: My new personal care routine: According to Candean, personal care routines are getting more detailed and specific with time-of-day-, event-, or even place-dependent personal care innovation reshaping the market. The tendency of younger consumers to change ...

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